CBD (cannabidiol) is a compound found in cannabis and hemp. THC (tetrahydrocannabinol) can also be found in cannabis. It’s this compound that gives marijuana its psychoactive properties. Most CBD oils are just that … the beneficial CBD without the THC. And they typically come from hemp, not marijuana. In short, your dog won’t get “high” from CBD oil … he’ll get the relaxation without the intoxication.
Another thing to think about is the broad appeal of the products you offer. There are a lot of funky CBD products out there. I've seen items like CBD cookies and CBD spices sell very poorly. I recommend staying mainstream with the products you sell. Choose a brand that offers tinctures, softgels, salves, and other products your customers have experience with.